Posts by baxterstg
This April, Every Pour of Logger Road Gives Back
At Baxter, we’ve always believed the best things happen when community shows up for itself. This April we’re proud to partner with Trek Across Maine and the American Lung Association — and to put our beer where our values are. For the entire month of April, $1 from every Logger Road draft pour at the…
Read MoreWhat the Date on Your Beer Can Means (And Why It Matters)
At Baxter, we talk a lot about doing things the right way. That means sourcing quality ingredients, brewing with intention, and making sure the beer you crack open tastes exactly the way we meant it to. But there’s one small detail we don’t talk about enough: the string of numbers and letters stamped on the…
Read MoreThe Importance of Collaboration for Craft Brands
Anyone from Maine knows that rugged self-determination is the throughline that defines the New England spirit. It’s this intrepid predisposition that might cause a person to do something insane like founding a craft brewery or distillery. It’s certainly not an enterprise for the faint of heart. Making a craft product is a labor of love,…
Read MoreThe Importance of Quality
I began my career a decade ago as a production quality control scientist for a biotech company and, in 2022, decided to merge my passions for chemistry and beer by joining the brewing industry. While I first learned the brewing process on a 10-barrel brewhouse at Battery Steele Brewing Company, I next sought to work…
Read MoreBranding Baxter – A Blog by Baxter President, Jenn Lever
As we embark on our 14th year at Baxter, there are so many things to be thankful for, and I’m grateful for the opportunity to share so many more to come. When I took on the role of President of Baxter Brewing in 2019, we were already in the process of rebranding to ensure our…
Read MoreWhat Goes into a Label
Hello everyone, for those of you who don’t know me I am Devin, and I am the Sales Marketing Manager at Baxter Brewing! This means I take care of all our in-house graphic design needs, and once in a while I get to be creative and design new can labels. I wanted to explain the…
Read MoreFather’s Day – The Parallels Between Beer Sales & Parenting
Hey, this is Matt, Territory Sales Manager for NH & MA for Baxter Brewing! As a father to a toddler who will be turning 3 this July and also welcoming a newborn later that month, I am honored to be dropping the Father’s Day blog for you all! I am still early on in…
Read MoreGone Pickin’ – Our Apple Cider Donut Beer
Ah. My favorite time of year in my favorite place in the country: Autumn in Maine. It really is a magical time of year, when the frantic, fast paced, “catch the sun while you can” summer finally slows down. When the days get shorter, and the air gets brisk; you pull out your favorite flannel…
Read MoreWitches: The Original Brewers
Those who know me know that I am a lover of all things spooky, so writing about my favorite beer theory felt like a no-brainer for October. I want to be clear that most of this is purely conjecture. I am no historian and plenty of this has been analyzed at lengths by others, so…
Read MoreWill Run for Beer
When I tell people I love running, I’m often met with a fair amount of skepticism. “You actually like running?!” What some people might not know is that running isn’t just about pounding pavement; it’s also about friendship, challenge, and sometimes beer. I started Baxter Run Club because I wanted others to feel empowered by…
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